About BodyFat.Tips
BodyFat.Tips is a health-and-fitness research desk. We read the actual studies — the claims people repeat, and the new research as it lands — and we report what they really found once you get past the headline.
Most of what’s written about health and fitness is either something being sold to you or generic advice that repeats what every other page already said. The people in between — the ones trying to work out whether cold plunges burn fat, whether a supplement does anything, or what a study behind this week’s viral headline actually showed — deserve better than marketing copy with a health halo. That gap is what this site is for.
Fast facts
- Publishing since: 2024
- Publisher: TAK Marketing, LLC — the site is part of its Omnishun information systems
- Beat: checking popular health and fitness claims against the published research
- Reach us: via the contact page
What we do
Two things, one method. We check the claims people repeat — from an ad, a reel, a headline — and we read the new research as it comes out, so when a study makes the news you can find out what it actually showed rather than what the press release said it showed.
Either way, the work carries the same three things: a confidence rating that says how much the evidence can bear, from Established to Unsupported; the evidence it rests on, laid out where you can see it before you read a word of ours; and where the claim came from, traced from the original study through the press release and the aggregators to whatever it’s being used to sell.
When something works, we say so as plainly as when it doesn’t. “Creatine works, here’s the evidence” is as much a claim-check as any takedown. The point isn’t to be contrarian. It’s to be right, and to show our work.
Who’s behind it
BodyFat.Tips is owned and published by TAK Marketing, LLC, and it’s part of the Omnishun information systems — TAK Marketing’s family of research, data, and discovery tools. In plain terms: we build modern research and content systems, and this site is an ongoing experiment in pointing them at something useful — reading the actual research on health claims and reporting what it says.
Articles here are published under the BodyFat.Tips Desk byline — and we’ll say plainly what most health sites won’t: that’s a desk, not a person. No headshot, no invented bio, and no white coat we haven’t earned. We are not doctors or dietitians, and we don’t pretend to be. This is journalism about health research, not medical advice.
What we do instead is show the receipts. Every verdict is built by reading the primary research — the actual studies, not somebody’s summary of them — then stating what they found, how strong that evidence is, and where the claim it’s checking came from. If the work is any good, it should stand on its sources. New coverage shows them, and we’re bringing the older catalog up to the same standard. When we get something wrong, the correction stays on the page.
The opinions here are our own, and nobody pays us to reach a conclusion. Where money is involved, it’s labelled where you’ll see it, and it never touches a verdict.
Talk to us
Questions, corrections, a claim you want checked, or a study we should read? Get in touch — we read what you send.
BodyFat.Tips is an independent publication. Nothing here is medical advice, and it isn’t a substitute for a conversation with a qualified clinician about your own health. We report what the research says; decisions about your body are between you and your doctor.