Food Labeling: How To Identify Conventional, Organic And GMO Produce

Weight Loss Tip: It is important to eat at least some carbohydrates when you are dieting, even if you are on the Atkins diet. Without carbohydrates, your body will be unable to metabolize the nutrition coming in, which in turn, means that your body will be unable to provide you with energy. Instead, your body will just store any food you eat and hope to be able to use it later.

The price look-up (PLU) code system used by most produce distributors has the side benefit of allowing consumers to identify conventional and organic produce at the grocery store. Even though the defeat of Proposition 37 means that genetically engineered information will not be added to labels at this time, PLU codes do have the potential to identify genetically engineered produce. This video shows you how to read PLU codes to unlock the information that is already right at your fingertips. Written and Produced by Mike Kahn.




  1. They have the potential to identify GMOs but they don’t because that’s not what they were created for. The 8 is just not used because it’s not mandated that GMOs be labeled. The Institute for Responsible Technology is a great resources of information for that topic (couldn’t post a link to it here). I wish it were that simple but it’s not and without labeling requirements, GMOs will continue to sneak into our food systems.

  2. Thanks for the comment. I think that what you are saying is along the lines of what I was trying to convey in the video. There are currently no incentives or requirements to use the #8 GMO designation on PLU codes so they don’t get used. I think it is interesting that this designation at least exists and has the potential to be used.

  3. Thanks for the comment. Why do you think #3’s are genetically engineered? I have seen no evidence of this and the PLU Code website does not differentiate between #3s and #4s in this way. If you do a web search for IFPS FAQs – PLU Code Lookup you can find what they say.

  4. I agree 100%. But how can this compete with morons wearing unicorn heads, especially if they are porn stars at sporting event.

  5. Problem is almost 95% of are fruits and veges at my store are GMO
    So how do u get only non GMO foods 🙁

  6. WoW — maybe there should be a code for dumb & uninformed… .. Hey people, there ain’t any GMO bananas,apples,peaches,pears,plumbs,grapes,lettuce,tomatoes,,wheat,radishes and so on and so on… A few staple crops, NO fish or meat,,Just corn (mostly for ethanol, corn syrup, animal feed), soy,cottoncanola,sugar beets, some Hawaiian papaya, rare – but some zucchini and squash varieties,and a small amount of alfalfa…Gain some knowledge if you are gonna speak on these matters…. And not from junk pseudoscience websites like natural news, institute for irresponsible technology, Mercola,cornucopia,mother Jones,food babe, etc…. 

  7. Does this apply to  BAGGED produce, lettuces, collards, kale….and well the cornucopia of BAGGED fruits and vegetables today which have PLU’s & UPC’s?
    Also that which is packaged in jars and all sort of plastic containers. I have yet in 6 years  of  seeing all this seen any commentary on bagged, jarred, plastic container packaged produces, identifying their codes!
    Although I do not consume any of this toxin tainted frankenfoods nor feed it to my family, all this is good to know! We buy local and from Amish farmers, also Local Farm Co-Ops and GROW OUR OWN!
    We MUST starve this beast!
    Punch in your zip code…….More than likely you are surrounded with your brethren growing more wholesome foods!

  8. CHANGING IN PLU CODES! They are changing organically grown PLU codes to “8” digits as well in the future, so we won’t be able to make a difference between them. Be aware of that people!